Disrupting Australian Life Insurance

Integrity Life was launched to disrupt the Australian Life Insurance industry. The Integrity Life Platform is a customer focused system for a modern Life Insurer, designed to provide an industry leading experience to the staff, intermediaries, partners and customers of Integrity.

Appsure serves as the core system of record for the Integrity Life Platform, managing the full lifecycle of insurance processes and enabling rapid product deployment across multiple channels.

Challenge & Solution

The Challenge

  • Need for flexible headless policy admin solution
  • Deployment in Azure cloud environment
  • Integration of all Integrity's systems
  • Enable rapid deployment of new products across channels

The Solution

  • Configured Appsure for Retail, Five+, Term Life and Group products
  • Full lifecycle management as book of record
  • Automated letter generation and payment services
  • Full integration with data platform for real-time reporting

Products Launched

Income Insurance
Income Insurance
Protection for earnings
Life Insurance
Life Insurance
Comprehensive coverage
Critical Illness
Critical Illness
Serious condition protection
TPD
TPD
Total & Permanent Disability
Care Support
Care Support
Additional care coverage

Platform Capabilities

The Appsure platform serves as the book of record and manages the full lifecycle of the insurance process, including:

  • Application processing with streamlined customer experience
  • Underwriting with automated decision-making capabilities
  • Amendments and renewals management
  • Automated letter generation and communications
  • Debit order and payment services integration
  • Claims processing and management

Appsure has been a critical part of the Integrity Life Platform since the beginning of our journey to disrupt the Australian Life Insurance industry. The Integrity Life Platform is a customer focussed system for a modern Life Insurer, designed to provide an industry leading experience to the staff, intermediaries, partners and customers of Integrity. Appsure is the core system of record for the Integrity Life Platform and has met and exceeded every challenge that we have set it. The Appsure team have worked as true partners with the Integrity IT team and provided not only skills and knowledge of their platform but have been able to leverage their industry knowledge to help build a truly first-class solution for Integrity and our customers.

Andy Todd

General Manager, Information & Technology

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